Stunt drivers in E92 Gives Unsuspecting Customers Tire Test Drive of their Life
With the invent of DVR and commercial skipping technology companies are working harder to make commercials you actually want to watch instead of a boring 30 second infomercial that yells at you. Goodyear is rolling out their new Eagle F1 Asymmetric All-Season tires and to promote their abilities they have a undercover stunt driver take unsuspecting tire shop customers for a 'test drive' in an E92 coupe.
There was clearly some clever editing for the final commercial but the participants are real consumers. Look closely, you can see their knuckles turning white.